CORPORATE COMMUNICATION DESIGN
SALES AND MARKETING BROCHURE FOR BELLACURE
Winner of GD USA 2008 Award of Excellence.
Cognition Studio created this interactive educational sales brochure for Seattle-based Bellacure medical device company. Owners of Bellacure came to us with a complex problem: how to sell their product to doctors AND patients while being informative, instructional and stand out in an over saturated marketplace. We created a series of illustrations and then plugged them into an interactive brochure that is designed to be used in the doctors office with the doctor and patient together. The bonus treat is the brochure fold out into a wall poster that explains how the medical device works. The brochure hits a home run on three fronts: sales staff love it because it has a cool factor, doctors hang it on their walls and use it to explain how the device works, and patients take it home to review at leisure.
Photography: Laura Marchbanks <lauramarchbanks.com>
